Premier League Enterprise RATE Programme 2016/17

The Albion Foundation is uniquely recognised for the quality delivery of sport and education

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The Albion Foundation is pleased to announce the development of an exciting new programme, Raising Attainment Through Enterprise (RATE).

PL_1017_Logo_Enterprise_RGB_Vertical_HREnterprise is a bespoke educational programme that has been developed with partner schools that is linked to improve attainment English and Maths. The Enterprise programme will be delivered over the course of ten weeks and pupils will take part in ‘Enterprise Projects’ during a one hour lesson outside of the school curriculum. PLE Stat 1

These projects will be heavily influenced by West Bromwich Albion Football Club and popular culture to enable an innovative and positive learning experience. The programme is aimed at providing pupils aged 11-14 years old with the opportunity to learn basic principles of business and self-employment through interactive learning opportunities, enabling them to develop their entrepreneurial capabilities. While increasing their attainment in English and Maths, rewards and incentives such as match day tickets and club merchandise will also be included.

B79UH0XIUAEKpzBThese sessions are FREE of charge. All sessions will be delivered by Albion Foundation staff; who will work alongside the partner school to ensure a specific and bespoke programme is delivered to each pupil. This is a fantastic opportunity for pupils to develop skills in an exciting and alternative learning environment. The Enterprise programme also aims to improve pupil’s motivation, confidence, self-esteem and leadership skills in a unique learning environment that allows each pupil to understand the day to day running of a Premier League football club.

By understanding a variety of departments, products and customers of West Bromwich Albion Football Club, the Enterprise programme will inspire pupils and give them the opportunity to take part in lessons that should support their English and maths skills.

We aim to reduce underachievement and improve educational outcomes. We carry this out through:

– Improving motivation and attitudes towards school through high quality teaching and innovative, relevant, engaging stimulus.

RATE very much relies upon the power of West Bromwich Albion Football Club and also a range of entrepreneurial partners including Albion’s DSC_2177 WEBCommercial Director, The Foundation’s own Business Development Manager, locally based Frock on Vintage (established by a former pupil from a partner school), Frost and Snow (a social enterprise that aims to employ young people who have experienced homelessness), Midland Heart, Ice Blue Marketing and Design.

So far pupils have met Albion’s Boaz Myhill, Joleon Lescott and Academy graduate Adil and brother Samir Nabi.

– Promote positive behaviour and model it.

Key to the success of any programme at The Albion Foundation is the quality of our staff and our ability to engage and inspire young people to achieve.

Shireland Collegiate Academy said “James (Enterprise Coordinator) has been a credit to the Foundation when he has been in the Academy. He has engaged students in what is a very challenging Year Group”.

Sandwell Academy have referred 6 male pupils to The Albion Foundation School where they are experiencing Enterprise Education.

Sandwell Academy’s Deputy Head said “We starting to see the impact of TAF on the boy’s behaviour back at the Academy

If you would like any more information about the Premier League Enterprise programme, please contact 

For more information on The Albion Foundation and our activities, call us on 0871 271 9840.